Companion website “New Tools, New Rules: A Practical Guide to Effective and Responsible GenAI Use for Surveys and Experiments Research” Journal of Marketing.
Want to receive our posts?
-
This tutorial walks you through how to use the OpenAI GPT API in R to code and summarize free-text responses, such as user reviews. You will load a dataset of reviews, send each one to GPT to summarize it, and return the results programmatically. 🧰 What You Need 1. Setting Up Your R Environment Install…
-
Researchers are often cautioned against uploading copyrighted research papers or participant data to cloud-based AI chatbots like ChatGPT. The concern is straightforward: AI models might use uploaded data for training, potentially leading to copyright infringement or violations of human-subject protections. But are researchers unnecessarily avoiding powerful AI tools due to an oversimplified assumption that all…
-
If you’re planning to use OpenAI’s API, it’s important to understand how pricing works. OpenAI charges based on tokens, which are chunks of words. This post will explain:✅ How tokens work✅ How OpenAI calculates costs✅ How much it costs to process real-world examples✅ How to track your usage to avoid unexpected charges How OpenAI Charges…